C25 College Kickoff

A program based on letting players root for the favorite from week-to-week.

Each week, players would receive a Welcome Pack at the beginning of the week. This pack would have 6 items in it, allowing them to pledge allegiance to one of the teams playing in our weekly featured matched. Their choice would unlock them content related to the team they selected, such as specific packs in the store that grant players from their team or specific sets to redeem for team players.

Players in this program were from the teams featured in the week, which included both heavy hitters and some underdogs.

This was the first program I designed on CUT25.